June 2006

Market-Based Organizations Receive Awards for Communications


Several Catholic Health Initiatives’ market-based organizations received awards for marketing and communications from two national awards programs, the Aster Awards for excellence in medical marketing and the Annual Healthcare Advertising Awards from Healthcare Marketing Report. The winners include: 2006 Aster Awards Franciscan Health System, Tacoma, Wash.
    Silver Award for Direct Mail Piece-Single, “Franciscan Healthy Lifestyle Series” Silver Award for Newsletter-Internal, “Franciscan Voice”
Franciscan Health System-St. Clare Hospital, Lakewood, Wash.
    Silver Award for Direct Mail Piece-Series, “St. Clare Specialty Center Direct Mail Series”
Franciscan Health System-St. Francis Hospital, Federal Way, Wash.,
    Bronze Award for Total Advertising Campaigns, “NorthwestCenter for Weight Management-Bariatric Surgery Campaign”
Good Samaritan Hospital, Dayton, Ohio,
    Gold Award for Calendar, “Samaritan Health Update Calendars” Gold Award for Patient Handbook, “A Woman’s Journey Toward Healing (Breast Cancer)” Silver Award for Magazine Publication-Single, “HealthTalk Magazine” Bronze Award for Radio-Single, “Pleasant”
Good Samaritan Hospital, Kearney, Neb.
    Silver Award for Total Advertising Campaigns, “TrustCampaign”
Memorial Health Care System, Chattanooga, Tenn.
    Gold Award for Direct Mail Piece-Single, “Message in a Bottle”
St. Anthony Central Hospital, Denver, Colo.
    Silver Award for Total Advertising Campaigns, “St.Anthony Central Image Campaign”
St. Joseph Medical Center, Towson, Md.
    Silver Award for Newsletter-External-Series, “Housecall”
St. Joseph’s Hospital and Health Center, Dickinson, N.D.
    Bronze Award for Direct Mail Piece-Series, “Make Us Your Choice”
23rd Annual Healthcare Advertising Awards Franciscan Health System, Tacoma, Wash.
    Gold Award for Direct Mail Advertising, “Franciscan Healthy Lifestyle Series” Bronze Award for Publication-In House, “Franciscan Voice” Merit Award for Imprinted Materials, “Franciscan Strategy Mousepad”
Good Samaritan Hospital, Dayton, Ohio
    Silver Award for Patient Handbook, “Living With the Side Effects of Chemotherapy” Merit Award for Health Promotion Program, “Heart Month Campaign”
Penrose-St. Francis Health Services, Colorado Springs, Colo.
    Gold Award for Newspaper Advertising-Series, “Branding Print Series” Silver Award for Outdoor Transit-Billboard, “Blood Bus Design” Bronze Award for Television Advertising-Series, “Branding TV Series” Merit Award for Total Advertising Campaign, “Branding Campaign”
St. Joseph Medical Center, Towson, Md.
    Silver Award for Brochure, “The Orthopedic Institute” Bronze Award for Direct Mail Advertising, “Pediatrics After Hours”
St. Vincent Health System, Little Rock, Ark.
    Silver Award for Magazine Advertising-Series, “Inspired” Bronze Award for Newspaper Advertising-Series, “Inspired”